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Preliminary Info

Role: Data Analyst @ Accenture Client: Social Buzz Goal: Analyzing Top 5 Performing Content Categories

Tools Used

Skills Displayed

Note: Forage is a virtual online platform hosting case simulations to provide and have skills applied to a real world scenario. Accenture is a professional services company specializing in IT & consulting.


Task 1 | Understanding Business Context & Client Needs

Why Social Buzz?

Social Buzz is a new and up and coming social media star founded by two former Silicon Valley engineers. Their twist involved anonymizing users to emphasize content based on its authenticity & virality instead of an influence-based approach. Founded in 2010, Social Buzz has witnessed exponential and un-anticipated growth reaching 500 million active users per month over a 5 year span.

Why Accenture?

The more users who sign up for Social Buzz implies the more data Social Buzz would need to maintain and handle. Currently, there are 100,000 pieces of content generated each day. That number will only grow as Social Buzz scales.

Impact

Social Buzz is looking towards outside expertise to maintain optimal scalability. In order to prove to them we are a premier IT & consulting firm we will assist with the following: